Experts agree: virtual reality will completely transform how we interact with each other and experience the unexpected. As we all grapple with how to take advantage of this new technology, representatives from Ruder Finn, The New York Times, Nokia, Koncept VR and Futurism will walk you through how brands can best leverage VR to build experiences and showcase hands-on examples of VR campaigns.
Ruder Finn, the agency who helped live-stream the first ever rock concert in VR, will host this session in their future headquarters in mid-town east.
Our very own Simone Amber attended this event where she experienced a rocket launch, a trip to China, as school of rock musical and an Egyptian temple visit. All amazing virtual reality experiences!
Here is Simone with her friend Emmanuel Tchividjian, Senior Vice President Ethics Officer of Ruder Finn.